Turn Window Shoppers into Customers

What is Retargeting?

Retargeting is the process of tracking who has visited your site or social media profiles in the past, and crafting specialised marketing for those visitors to foster an ongoing visibility and engagement with them across the internet. Through using anonymous browsing cookies on your site, you can make sure you’re placing more of your ads in front of people that have already shown curiosity in your brand - boosting your chance of conversions considerably!

Why Do I Need Retargeting Services?

Only 2% of site visitors convert to a sale on their first visit - meaning that bringing them back for a second, third or fourth visit, the primary aim of retargeting, is a must for any marketing campaign. And with Supple’s expert help, you’ll get more bang for your buck.

With dynamic advertising and a multi-platform social media campaigns, Supple can help your ads reach previous site visitors while they’re browsing. We use various ad exchanges to achieve this, some of which include:


Only agencies that achieve the high standards set by Google can be certified as Google Partners, providing trusted online marketing solutions.

Enhance Your Business

True brand recognition never starts with the first visit - it’s a cumulative process. Retargeting helps you build an identity, and relationship, with your next loyal customer.

Process for a Successful Retargeting Strategy

Like a lot of things life, the whole is often greater than the sum of its parts when it comes to retargeting. Supple’s multi-pronged approach delivers better results.

Supple is an award winning digital marketing agency that began as an SEO agency, but has now expanded to offer various digital marketing services to Sydney- and Melbourne-based businesses. This includes SEO, Adwords management, Facebook advertising and custom built websites, to name just a few!

AwardsFinancial Review Top 100, Deloitte Tech Fast 50, ...
ServicesSEO, Adwords, Facebook Ads, Web Design, ...
Heard about usOn 3AW, SEN Radio?
  • Using cookies, target lost shoppers based on what particular pages they visited on your site, geography, time of day and more!

  • With careful data analysis, identify and define a highly targeted audience to engage.

  • Craft compelling retargeting ads.

  • Showcase your past visitors quality ads wherever they go.

  • Boost conversions with quality ad copy and ongoing audience engagement.

  • Track conversions alongside site visitors to refine the retargeting strategy.

Client Testimonials

When you hire Supple to handle your retargeting strategy you can trust that you’re in capable hands - but don’t take our word for it! Here are a few testimonials from some of our satisfied customers:

Ratings for Supple's Online Marketing Services:

Retargeting Overall rating: ★★★★★ 5 based on 6 reviews
5 1

Reviews from Supple's Online Marketing Customers:

very impressed by the quality of their work
5 5 1

I engaged Supple to perform an audit for Aeon and have been very impressed by thequality of their work. I am now confident that Aeon meets industry best practice. I would not hesitate to recommend Supple to others.

Pleased with results
5 5 1

SEO is great, position #1 in a lot of cases, for most keywords... Thanks for making gallery more prominent on mobile device and also pinterest page looks great... well done guys..

Increase in work
5 5 1

I think what you guys have done recently with our keyword optimisation has been a great success we have noticed a large increase in projects.

can't recommend Supple enough
5 5 1

I can't recommend Supple enough - the team handled my web design and SEO, and now I have a fantastic looking website and a lot more web traffic coming onto it through Google.

very professional
5 5 1

very professional, we have had a good response with their service and look forward to our continued service .The website has had many good comments and the google rankings are working well.

pushed my business to all new levels
5 5 1

Have Been with this company for over 1.5years and have experienced excellent service and marketing and has really pushed my business to all new levels , thanks to Supple and there Team

Common Retargeting Questions

Retargeting is simple in theory - by remembering previous site visitors, you can target ads to an audience you know is interested in your brand, industry or product. In practice, however, some of the specifics can get a little confusing.

Check out some of our Retargeting FAQs to get a better sense of what retargeting is, how it’s done and why Supple is the perfect choice for handling the technical side of things.

- What Is Retargeting?

Retargeting is a form of online advertising that can help you keep your brand in front of visitors even after they leave your website. Research has shown that only 2% of online shoppers convert on the first visit to an online store. With retargeting you can follow the other 98% and show them your ads on a third party website. This increases the chance of them visiting your site again and completing the purchase.

+ How Does Retargeting work?

+ Who uses Retargeting?

+ Retargeting vs. Remarketing

+ When to use Retargeting?

+ Would Retargeting help my business?

Where Are We?

Supple operates in two offices – Richmond, Melbourne and
Macquarie Park, Sydney.

Supple Melbourne

Retargeting Melbourne

84 Church Street,
Richmond, VIC 3121

Supple Sydney

Retargeting Sydney

64 Talavera Road,
Macquarie Park,NSW 2113


Get in touch today to request a free, no obligation consultation.

Awards & Affiliations