Content Marketing Services

Get quality traffic, genuine leads, and paying customers
through the power of content marketing!

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What Are Content Marketing Services?

At its core, content marketing is a strategic service that focuses on creating and distributing valuable, relevant, and consistent content. The goal of content marketing is to attract and retain a clearly defined audience — and ultimately, to drive profitable customer action. The Supple team offers a range of content marketing services, including content creation, SEO content services, content gap analysis, and content promotion.

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Clients served across many different industries!
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Strong Team Of digital marketing experts!
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5-star Google reviews from happy customers!
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Times named award winner or finalist (…and counting!)

Our Marketing Services

Build relationships with your customers and take your
online presence to the next level.

Explore Supple’s content marketing services and discover the power of strategic content creation.

01
Content Promotion

Simply producing quality content isn't enough - you also need to make sure that your target audience actually sees it. That's where content promotion comes in.
02
Content Gap Analysis

Content gap analysis is the process of identifying content that is missing from a website that could be preventing it from ranking higher in search engine results pages (SERPs).
03
Content Expansion

Many businesses invest heavily in creating high-quality content, but simply producing content isn’t enough. To really succeed online, businesses need to constantly expand their content, offering new formats, new topics, and new ways to engage their audience.
04
Linkable Assets

Linkable assets are shareable pieces of content that contain links back to your website. They usually take the form of blog posts or infographics. Linkable assets are an essential part of any effective digital marketing strategy, as they help to increase brand awareness and drive traffic to your website.
05
Content Creation

Content creation is the cornerstone of any content marketing strategy. By creating compelling, original content, you can break through the clutter and reach your target audience.

Content Promotion

Effective Content Promotion Services

The Supple team uses a range of content promotion strategies to give your content the exposure it needs to succeed. We also ensure your content is well-written and relevant to your audience. You can trust Supple to bring all the pieces together to help you on your way to content marketing success.

60% of content marketing budget spend should be allocated for content promotion and no more than 40% for content creation

Content Gap Analysis

The Supple team uses proven and trusted techniques to identify gaps in your content, including SEO keyword research and competitor analysis. Once we have identified the gaps in your website, we can create targeted content that increases your visibility in search results and provides an improved user experience for your customers.

Internet users have access to around 4.39 billion pages of content globally.

Content Expansion

Effective Content Expansion

Supple’s content expansion services can improve the quality of your existing content while adding new and relevant information. We will put you in the best position to enhance your SEO, drive greater audience engagement, and grow your business online.

The average person spends around 7 hours consuming content daily

Linkable Assets

Linkable Asset Creation Services

In order to be successful, linkable assets need to be well-written and interesting, and they must be optimised for search engines. Supple can create high-quality linkable assets that provide value to your audience and help you achieve your digital marketing goals.

51% of marketers are prioritising visual assets as part of their content marketing strategy

Content Creation

The Supple team specialises in creating interesting, relevant, and SEO-friendly content that engages your audience and increases your visibility in search engines. Different types of content serve different purposes, and the Supple team can create all the content you need for a successful digital marketing strategy.

3x the amount of sales leads are generated with content marketing compared to traditional marketing

01Content Promotion

Effective Content Promotion Services

02Content Gap Analysis

03Content Expansion

Effective Content Expansion

04Linkable Assets

Linkable Asset Creation Services

05Content Creation

OUR CONTENT MARKETING PROCESS

Discover the Power of Content Marketing
with the Supple Team

At Supple, our content marketing specialists will tailor a solution to suit your business. Read on to find out exactly what’s involved in our process.

01
Research
Phase
02
Audits
and Analysis
03
Content
Strategy
04
Content
Creation
05
Content
Reporting

Research
Phase

Before we create any content, our team gets to know your business and understands the sort of content that will work best for you and your overall marketing strategy. Content research includes competitor analysis and selecting SEO keywords.

Audits
and Analysis

As part of your overall SEO audit, our team will perform a comprehensive content gap analysis. We will identify any gaps in your current website content based on best-practice SEO and UX principles.

Content
Strategy

In the strategy phase, we finalise your content strategy based on the results of our research, audits, and analysis. Our SEO specialists work with our content writers to plan new content for your website and for your off-page marketing needs.

Content
Creation

Our content writers perform extensive topic research and follow best practices to create content for your digital marketing strategy. The initial content creation phase involves creating new website content as well as expanding existing content. From citation building to SEO landing pages, guest blogging to linkable assets, all of these strategies are driven by content.

Content
Reporting

We have systems and processes in place to continuously monitor the impact of our content marketing efforts. Our team will continue to analyse and tweak your campaign, improving and expanding on your content to achieve the best possible results.

The work of a content marketer is never truly finished, and there is always more content to create and new avenues to explore. The Supple team will continue working closely with you to ensure your content continues to deliver the desired results.

1Research Phase

Research
Phase

2Audits and Analysis

Audits
and Analysis

As part of your overall SEO audit, our team will perform a comprehensive content gap analysis. We will identify any gaps in your current website content based on best-practice SEO and UX principles.

3Content Strategy

Content
Strategy

4Content Creation

Content
Creation

5Content Reporting

Content
Reporting

Case Studies

Our proven internet marketing services enhance
Return on Investment for business owners.

At Supple, we deliver real results for clients just like you. View our case studies to see the Supple digital marketing difference.

Foot Logics

Maroondah Air

MCN Plumbing

Sure Cash

Dr. Jodie

Your Business could be here

Client Testimonials

Check Out What Our Valued Customers Have to Say
about Our Digital Marketing Services.

With hundreds of 5-star reviews, Supple can create a tailored plan to meet your company’s online marketing goals.

426 Google Reviews: 4.9

Hunter D'Angelis

3 weeks ago

Mark, Ron and Param from have been incredible to work with. From the very beginning, they took the time to understand our business goals and crafted a clear SEO strategy that is working really well.

David Whitewayy

3 weeks ago

Mark and Jani are fantastic to deal with and business has never been better

P Pond

4 weeks ago

We are super impressed with this SEO team. They’re honest, transparent, and really know their stuff. They made everything easy to understand and were great to work with from the start. We saw our targeted keywords hit page one with half of them in the #1 spot, and organic traffic is up by nearly 20%. We recommend Supple for fast and high quality results.

Carlo Marek

4 weeks ago

I have to speak very highly of the crew of Supple Digital, Mark, Jani and Abbas do an amazing job of my website. Very highly professional and knowledgeable of their products and services. If you are in need of a good website go to these guys

Tania Perin

4 weeks ago

Jani, Abbas and Mark are wonderful / awesome / fantastic at the Supple Digital office in Melbourne for all your business SEO needs . Very helpful , very satisfying 😊

View More Reviews

H

Hunter D'Angelis 3 weeks ago

Mark, Ron and Param from have been incredible to work with. From the very beginning, they took the time to understand our business goals and crafted a clear SEO strategy that is working really well.
D

David Whitewayy 3 weeks ago

Mark and Jani are fantastic to deal with and business has never been better
P

P Pond 4 weeks ago

We are super impressed with this SEO team. They’re honest, transparent, and really know their stuff. They made everything easy to understand and were great to work with from the start. We saw our targeted keywords hit page one with half of them in the #1 spot, and organic traffic is up by nearly 20%. We recommend Supple for fast and high quality results.
C

Carlo Marek 4 weeks ago

I have to speak very highly of the crew of Supple Digital, Mark, Jani and Abbas do an amazing job of my website. Very highly professional and knowledgeable of their products and services. If you are in need of a good website go to these guys
T

Tania Perin 4 weeks ago

Jani, Abbas and Mark are wonderful / awesome / fantastic at the Supple Digital office in Melbourne for all your business SEO needs . Very helpful , very satisfying 😊

View More Reviews

Chris Nasr

MCN Plumbing

Stuart Lancaster

Maroondah Air

Darran Yeow

Insightful Eye Care

Adam Wilson

Stride Group

Mark Ottobre

Enterprise Fitness

Clayton Blackman

KRGS Doors

Content Team Lead

Our Experienced Writers Will Create Highly Targeted
and Engaging Content To Suit Your Brand’s Needs

Our Content Writing team is here to do the heavy lifting for your business. Get to know our writers now.

Stephen McCambridge: Senior Content Team Leader (8 Years Experience)

Stephen McCambridge is an experienced content writer and editor with a flair for the creative and an eye for technical details. As Supple’s Content Lead, Stephen oversees a team of writers to ensure excellent outcomes for every project. His ability to break down complex topics into engaging written content continually delights clients from every industry.

Stephen has solid experience in the areas of SEO copywriting, brand copywriting, social media writing, digital storytelling, and content editing. Stephen is committed to producing content that delivers on SEO best practices and perfectly represents your brand.

Awards and Recognition

Industries We Work With

Supple Provides Tailored SEO Services For
Businesses Just Like Yours.

Supple works with more than 1500 clients from over 300 different industries. Here are just some of the industries we work with.

: Accountants SEO

: Asbestos Removal SEO

: Blinds & Shutters SEO

: Cosmetic Physician SEO

: Doctors SEO

: Financial Services SEO

: Flooring Companies SEO

: Healthcare SEO

: Heating & Cooling (HVAC) SEO

: Hotel & Accommodation SEO

: Laser Clinic SEO

: Locksmith SEO

: Office Fitout SEO

: Optometrists SEO

: Real Estate SEO

: Security Companies SEO

: Windows & Doors SEO

: Mechanic SEO

: Electrician SEO

: Lawyers SEO

: Fashion SEO

: SAAS SEO

: Dentist SEO

: Plumber SEO

: Florist SEO

: Nonprofit SEO

: Solar Installers SEO

: Kitchen Renovation SEO

: NDIS SEO

: Removalists SEO

: We Work With all business get in touch

Platform We Work With

Leveraging the Industry’s Best Platforms for
Your SEO Campaign

The Supple team works with all major platforms, including custom platforms. We can recommend the best platform for your needs or utilise your existing system. Here are just some of the platforms we use.