Best SEO Slack Groups

The explosive growth of messaging platforms isn’t just a trend—it’s a fundamental shift in professional networking. With projected daily active users reaching 47.2 million by 2025, Slack has emerged as the cornerstone of modern professional communities.

What sets Slack apart isn’t just its intuitive interface—it’s the platform’s ability to transform isolated professionals into thriving communities. For SEO practitioners specifically, Slack has revolutionized knowledge sharing and professional development. With users spending an average of 90 minutes daily on the platform, it has become an invaluable hub for real-time SEO expertise exchange.

As we approach 2025, the question isn’t whether to join SEO Slack communities, but rather which ones will best accelerate your professional growth. Here’s why every SEO professional should consider making Slack an integral part of their professional development strategy.

Why Join SEO Slack Groups?

If you think becoming part of SEO Slack groups will do nothing but add just another distraction, you could not be more wrong.

Here are the key reasons why you should consider joining SEO Slack groups in 2025.

Networking

Slack groups are extremely hyper-focused groups of like-minded people with whom you can learn best SEO practices, discuss projects, and collaborate.

If you’re a freelance SEO professional who is looking for a steady stream of work, SEO Slack groups are a great place to look for new clients. There are many SEO Slack groups where you can build a referral network and start trading your SEO services.

Improve Skills

Slack groups are not only famous for networking, but they also help hone your skills as an SEO professional. For instance, you can join top SEO Slack groups where leaders of the SEO industry conduct Ask Me Anything (AMA) sessions.

Apart from that, there are a plethora of Slack groups that particularly focus on SEO education and skill improvements. The members of such Slack groups usually share insightful blog posts, case studies, how-to manuals, technical guides, and even the latest news & trends in the SEO industry.

Job Opportunities

Believe it or not but you can even find countless job opportunities by joining the SEO Slack groups. There are many Slack communities with specific #hiring channels that connect SEO professionals looking for job opportunities with employers who’re looking to put your skillset to use.

So, if you ever find it difficult to discover perfect job opportunities in the SEO industry, you should consider joining SEO Slack groups.

The industry-oriented Slack communities provide you with a platform to make professional connections with potential employers to land either long-term employment or short-term projects based on your individual preferences.

Make Real-World Connections

Unlike traditional online forums where you’re merely interacting with completely anonymous people, Slack groups give you a platform to connect and engage with an established group of professionals.

And in the case of SEO Slack groups, you are given the opportunity to make real-world connections with SEO pros, leaders, respected industry experts, and business owners.

Link Building

This particular benefit is specifically centred toward SEO professionals and content marketers. If you have been in the SEO industry for some time, then you know that link building is the most critical and difficult activity in the SEO game.

It takes time to build high-quality backlinks from authoritative websites within your industry. Fortunately, SEO Slack groups are a great place to discover quality link-building opportunities.

All you need to do is, join the best SEO Slack groups, network with other SEOs and marketers to discover guest blogging opportunities on high-authority sites. And the publishers usually allow you to add a link pointing back to your site.

Accessible Anywhere

Oftentimes SEO professionals need to be on the move, which sometimes makes it difficult to stay in touch with their professional network. Thankfully, Slack is one of the few messaging apps that is accessible anywhere no matter where you are.

You can access it via desktop, tablet, and mobile app, whatever is convenient for you.

Third-Party App Integrations

Slack can be easily integrated with various third-party apps that most SEO professionals already use. Unlike Skype and other messaging apps, Slack is probably the only platform that allows developer APIs & third-party integrations.

Using its one-click plug-in feature, you can easily integrate your existing accounts on Trello, Google Drive, Github, Help Scout, and other 150+ apps, making it a powerful and convenient productivity hub.

But regardless of what you seek from Slack, you can pretty much find anything that you’re looking for in SEO Slack groups. You just have to find out which Slack groups to join.

And if you’re uncertain about how, we’ve got you covered. Below are the 10 best SEO Slack groups to join in 2025.

Best SEO Slack Groups

SEO Slack groups are niche communities of search engine optimisation (SEO) professionals and enthusiasts who use the popular team messaging and collaboration platform Slack. The goal is to discuss promotional strategies, share industry news, troubleshoot issues, and network.

This enables brand marketers and SEO specialists to improve their skills, solve problems quickly, and build partnerships.

In this article, let’s look at 20 free and paid Slack SEO groups that will help you level up.

1. Online Geniuses ($10/month)

The Online Geniuses community was born as a Skype group in January 2015. Initially, its founder, Moshe Markovich, created the Skype group to connect and engage with like-minded professionals in the digital marketing industry.

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When the group surpassed 300 members, Moshe decided to switch to a more robust and convenient platform that offered better features for sharing opinions. After much consideration, Slack turned out to be the perfect platform.

Today, the Online Geniuses group on Slack has grown into an incredibly powerful community of 35,000 vetted SEOs, marketers, and IT professionals.

Since it was transferred to Slack, more than 1.5 million messages have been exchanged within the community and 100+ people have landed job offers from reputable SEO Companies via its #hiring channel.

The group’s AMA discussion channel has even invited well-known industry leaders like Rand Fishkin, Allyson J. Davis, Gary Vaynerchuk, and Dmitry Gerasimenko.

Other channels in this SEO community include:

• #seo

• #email_marketing

• #socialmediamarketing

• #ppc

• #hangouts

• And more…

All of these learning and growing opportunities make it one of the best SEO Slack communities.

2. Superpath (Free or $20/month)

The Superpath Slack community was founded by Jimmy Daly in 2019. Initially, he created the group to collaborate with fellow content marketers, which has then grown to over 16,000 members. After running it for free for some time, Daly transitioned to a paid model to deliver a better experience for the participants.

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The free membership does give access to a few channels including the #freelance channel where SEO professionals and writers can collaborate on content. This keeps the SEO Slack group accessible to everyone.

Apart from collaborating with and learning from each other, the members will also get access to exclusive learning resources. The expert-led educational content spans from guides, tutorials, courses, and workshops.

The premium channels focus on various facets of SEO and content marketing such as writing and distribution strategy. The participants of the SEO community can also access the job board to find new and exciting roles within the content marketing industry.

3. The SEO Community (Free)

The SEO Community was created by Noah Learner in 2023. Despite being about a year old, the community has about 3000 verified professionals and enthusiasts from the content marketing industry. The best part is, it is free to join.

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Members can expand their SEO skills through diverse channels that hold in-depth discussions on focused topics. The group also brings numerous networking opportunities among practitioners, encouraging mutual collaboration on projects.

The SEO Community also gives a chance to participants to speak at conferences or niche podcasts to enhance their visibility and build a stronger personal brand.

Moreover, the SEO Slack group also gives access to various educational content that are created and managed by seasoned professionals.

As the community continues to grow, the founder has announced that there will be IRL events and conferences. This makes the SEO Community one of the best SEO Slack groups as interested folks can easily make a good impression, considering the number of participants is still growing.

4. pSEO Hackers (Free)

The pSEO Hackers Slack community helps professionals create web content at scale and automate the optimisation process. It requires specialised skills like coding, data handling, and mastery of certain tools.

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The SEO community was started in 2023 and has grown to almost 300 members since. Members can join for free and the process is pretty straightforward.

As it is a small SEO Slack group on a niche topic, it focuses on delivering quality value to the members through chat and newsletter. Members can learn about various aspects of programmatic SEO and collaborate with each other on projects.

The newsletter keeps everyone updated with the latest trends and techniques within the industry. 

Although the community features are limited, it is quite active and continues to grow. It is quite plausible that in the near future, it will transform into one of the best SEO Slack communities in this space.

5. Centori ($39/month)

Centori is a premium SEO community aimed at brand marketers looking for personalised advice to grow their brands strategically. The company is an SEO agency with its own consolidated tool to help businesses grow their digital presence, and the Slack group is one of its resources.

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Upon joining, professionals can communicate with marketers and SEO experts to get tailored advice for their organisation. Additionally, the SEO Slack community also hosts group coaching calls on a monthly basis, encouraging participants to share and engage.

The biggest advantage of joining the Centori SEO Slack group is that participants will get complete access to their tool. This comprehensive software has features like analytics, a keyword database, and a training framework to help build an effective SEO strategy.

Just fill out their Typeform survey, make the payment, and get in.

6. BigSEO

The BigSEO Slack group was originally a subreddit of the same title. In 2016, Steven Van Vessum came up with the idea of taking the discussions to the next level and created a Slack group.

When he did so, he did not expect it to grow to hundreds of members in a matter of days. Today, it has become one of the most popular SEO Slack groups among SEO professionals, content marketers, business owners, and even digital agencies with over 8,500 members.

Every day, members of BigSEO participate in a variety of discussions on the subjects of SEO in dedicated channels such as:

• #technicalseo

• #localseo

• #business

• #sitereview

• #must-reads

Besides these channels, the #jobs channel helps people find new job opportunities and companies with talented SEO professionals to join their teams.

Overall, BigSEO is perfect for anyone looking to upgrade their skills. To join the community, you just have to fill out their form in Google Docs and one of the admins will add you to the group.

7. Backlinks (Free)

The Backlinks Slack Group, hosted by Brainspin, helps brands and individuals build links to their websites and other platforms. It is a free community for site owners, bloggers, content marketers, and industry leaders.

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Apart from allowing the participants to score high-value backlinks, the SEO Slack community also holds discussions about marketing strategies and content optimisation.

Another advantage of joining this SEO Slack group is that it has professionals from across the world from various industries. Whether you are an e-commerce store owner or run a local coffee shop, you can find a relevant channel to get backlinks in this community.

Moreover, each channel in the group allows you to set custom notifications so you will get the updates relevant to your needs.

To join, you simply need to fill up the form and will get a link in your inbox to participate in the discussions and start building backlinks.

8. CRO Growth Hacks (Free, invite only)

The CRO Growth Hacks SEO Slack community is famous for sharing the best ideas on conversion rate optimisation.

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If you’ve been searching for CRO strategies that are working for others, you ought to join CRO Growth Hacks on Slack. In this Slack community, you’ll get to learn how to synergize various CRO strategies that elevate their effectiveness.

Apart from its main channel #cro_hacks, the group has several other channels that discuss other topics related to SEO, social media marketing, and the role of AI in marketing. There is even a channel called #shameless_plug where you can promote your content, tools, etc.

Unlike other SEO Slack groups, CRO Growth Hacks is one of the few strictly exclusive SEO Slack groups. To join the group, you need to submit your request for review from here - Ometrics.

One of the group admins will review your submission within a week or two. And if you’re accepted, you’ll be notified on Slack itself.

9. Creative Tribes ($27/forever)

Creative Tribes is a paid SEO Slack community. It was founded by Paul Jarvis in 2015.

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When the Slack group was created, its primary focus was SEO and digital marketing discussions.

But as the community grew (reaching 1,800+ members), new channels were introduced for all kinds of members like entrepreneurs, startup founders, and leaders in web development, branding, data analysis, and other similar fields.

You can even have conversations about social media marketing, blockchain, and analytics.

Besides these channels, the founders of this Slack group regularly invite experts to host AMA sessions.

To join the Creative Tribes Slack group, first, you need to pay $27—the one-time sign-up fee through this signup form. After that, you’ll get the invite link via email.

10. Growth Partners (Free and paid)

The Growth Partners Slack Community was founded by Ahmad, the Founder & CEO of Growth Partners Media, in early 2020. Initially, the goal was to create a small group for an exclusive set of SEO marketers.

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With time, as the SEO Slack community grew, it evolved to cater to the needs of B2B SaaS brands to increase their search engine visibility. It has enabled many professionals to get valuable backlinks without incurring additional costs.

Unlike other SEO Slack groups on this list, Growth Partners operates on a contribution-based model. Members need to actively provide link placement opportunities to get the same in return which fosters a reciprocal environment.

If you can’t provide the link-placement opportunities, you need to pay a small fee, although the amount isn’t explicitly stated. The Growth Partners Media team has also made it clear that there are limited seats for non-contributing members due to the nature of the group.

All things considered, it is a great place for marketers and agencies to gain high-value link insertion opportunities that fit their requirements. Just fill out the form on this page and you will receive the link after your profile has been approved.

11. Growmance (Free)

Growmance is another free SEO Slack group that was founded by Ondrej Kubala to share his expertise with professionals in the same industry. Currently, it is maintained by Audienti — a marketing automation company specializing in B2B sales prospecting.

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The SEO Slack community has over 16,000 members collaborating on various aspects of digital marketing including link exchanges, PPC, and influencer marketing. Additionally, it has a dedicated channel where members can share job opportunities within the industry.

Even if you are just starting out as a professional, Growmance is a great place to learn directly from seasoned experts, making it one of the best SEO Slack groups on this list. It has a #feedback channel where you can get constructive criticism to improve your craft.

Overall, Growmance is a great place to learn about SEO, digital marketing, and other related stuff. And joining the Growmance Slack group is free. To join, you just need to go to this link and get an invite link via email.

12. Marketers Chat (Free)

Marketers Chat is an SEO Slack community for professionals and enthusiasts looking for real-time collaboration and knowledge sharing. Founded by Leon Hitchens, an avid digital marketer and creator, the primary purpose of this group is to bring like-minded SEO professionals together.

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The best part is the group is free to join and it takes a few seconds. Just enter your email address and you will receive an email with the link to the Slack group.

Members can learn about SEO and other aspects of digital marketing from other professionals across the globe and industries. The key value offered is working with others in real-time. Whether you have a problem that you can’t figure out or a quick project that needs a partner, this is the right place for you.

13. Product-led Growth (Free)

The Product-led Growth SEO Slack community, as the name suggests helps SaaS companies promote their offerings on the SERPs effectively. It was created in late 2023 and has since grown to over 15,000 members.

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The group is the official community for the Product-Led Institute, a digital learning platform for startup founders and entrepreneurs. The primary objective of this SEO Slack group is to connect product managers and professionals with seasoned marketers specializing in PLG.

Additionally, the community organizes events where experts share their experiences and advice with others to help promote SaaS solutions in niche markets. You can also get lots of curated content to deepen your knowledge of these fields.

Furthermore, the #product-jobs channel is a great place to find new opportunities within this space. This makes this Slack community particularly valuable for growing professionals.

The best part is that it is a free group. The form takes a few seconds to fill and you are ready to go.

14. Measure

The Measure Slack SEO channel began as a group called “Team Evil Forces” in 2011, hosted on a platform called Beluga. It began with a handful of marketers who simply wanted a cross-platform solution to collaborate and share insights.

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Later that year, it was renamed to Measure X, signifying the importance of driving tangible results rather than trying to make sense of ad-hoc marketing efforts.

After Facebook acquired Beluga, the team moved to Google Talk and finally to Slack.

Currently, the SEO community has over 15,000 members and tens of channels where professionals collaborate on various topics. In marketing, the topics include SEO, Google Analytics, and Blogs and Podcasts among others.

Participants can also learn about conferences, data science, and gaming (for the gamers within the community).

It also features a #job-postings channel where users can find their next employment opportunity in the content marketing and analytics industry. You can join the free community by filling out this Google form.

15. Women in Tech SEO (Free)

The Women in Tech SEO (WTS) Slack community is a global network designed to support individuals of marginalised genders in the fields of search, marketing, and technology. It began as an SEO group specifically for women by Areej AbuAli in 2019, but now it is open to everyone.

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One of the biggest advantages of joining this Slack community is the inclusive environment. Regardless of your expertise, you can ask any question in a judgment-free space and get honest and actionable answers from over 7,000 global members.

Apart from the networking and collaboration opportunities, WTS offers plenty of educational resources and mentorship opportunities. This facilitates mutual growth and in-depth learning on many topics related to brand marketing.

Moreover, the WTS SEO Slack community also hosts in-person events across the globe, including London, Berlin, and Philadelphia.

You can join the free community by filling out this form on their homepage.

16. MostlyMarketing ($5/month)

The MostlyMarketing SEO Slack group was founded by Liam Fallen, an experienced SEO consultant and specialist. He wanted to create a platform for marketing professionals to collaborate, share insights, and enhance their skills.

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Currently, it has over 400 digital marketers who engage in discussions on various topics like SEO, PPC, and PR. 

The SEO community ensures engagement by conducting online events and entertaining activities. Additionally, they encourage the participants to share their wins, losses, and key learnings of the week to bring all kinds of stories to the table.

A unique element of this community is the informal nature of the interactions. Members can share memes, funny stories, and more to keep a vibrant atmosphere while retaining its professional values.

You can join this community by subscribing for $5/month or $50/year.

17. News-SEO

The News-SEO Slack community was founded by John Shehata, who also created NewzDash, a news and editorial SEO tool. The broader goal of the community, as the name signifies, is to keep the professionals and enthusiasts in the field updated about the latest developments.

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Apart from that, you can look forward to expert-led discussions, learning resources, and networking opportunities within the group.

The admins of the community also host an annual event called the News & Editorial SEO Summit (NESS). Various keynote speakers from the industry provide their personal tips and insights for the attendees. Plus, it is a great opportunity for meeting new like-minded professionals.

Interested professionals and enthusiasts can join for free by filling out a form on their official website.

18. Traffic Think Tank ($119/month)

The Traffic Think Tank (TTT) is a premium SEO Slack community, founded by Matthew Howells-Barby, Ian Howells, and Nick Eubanks. The community was acquired by Semrush in 2023 when it had over 1000 members.

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The SEO Slack group gives the participants exclusive access to a selected network of experienced marketing professionals, making it a great place for discussions, problem-solving, and collaboration.

Moreover, it is paired with the TTT Academy where members can watch over 200 hours of training materials, documents, and templates. These educational resources cover various aspects of SEO topics such as link building and content optimisation.

Furthermore, you can look forward to live Q&A sessions where you can ask personal questions to the seasoned experts and get actionable insights. The SEO community also conducts monthly webinars to ensure everyone is updated on the latest strategies and trends.

You can join the community by paying a monthly subscription of $119, which will remain the same for a lifetime.

19. Link Building HQ (Free, Invite only)

The Link Building HQ is a Slack community with over 600 members created by uSERP, a digital PR and link-building agency. The main goal, as you can glean from the name, is to help SEO and marketing professionals elevate their site’s backlink profile.

Participants can look for mutually beneficial link swaps or guest posting opportunities to build website authority. Moreover, the SEO Slack community is apt for sharing knowledge, discussing strategies, and staying updated on the latest SEO trends.

It is a great place to learn as it features professionals from ClickUp, SendPulse, Envato, and Semrush.

You can join this free community by filling out the application for and awaiting approval. If the admins feel that your profile is a great fit, you will receive an invitation.

20. Unicorn Think Tank (Free, Invite only)

The Unicorn Think Tank SEO Slack Community is founded by Nichole Elizabeth DeMeré, a B2B SaaS consultant and community builder. Her vision was to create exclusive communities across various topics on branding and digital marketing.

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It features over 500 members including SaaS professionals, founders, marketers, product specialists, and freelancers who discuss all things SEO.

Apart from that, there are several channels like #branding, #storytelling, and #design where participants can gain additional knowledge that will help them deliver better experiences to their readers.

Although it is a free community, you can only join when you get an invite from the participants or by directly reaching out to Elizabeth DeMeré.

Wrapping Up

Joining SEO Slack groups is a great way to gain fresh perspectives, solve problems, and find unique opportunities to grow your business and career. The above list with both free and paid SEO Slack communities will help you get started in that direction.

That said if you’re looking for a professional SEO agency to boost your organic reach and traffic to your website, feel free to get in touch with our expert consultants for help.